“Cantrell Communications, Inc. elevated Shelly Cove’s media exposure at the perfect time in a polished, efficient way. CCI pushed our message out loud and clear, allowing us to attract new customers and increase our brand recognition throughout country, especially in the South. Six stars!”
Imagine watching TV, opening the newspaper, and seeing online YOUR brand getting the long-awaited positive attention it deserves. "Earned media," or good news about your company or organization, is much more valuable and trusted than advertisements, but it takes experience to do well. Make your hard-earned $$$ go farther with an earned media pro on your side.
Two brains are better than one because more ideas are better than less. You are great at what you do, but if you are considering making changes that involve (or could involve) a public-facing component, you need someone that is great at what we do for two reasons: Prevention and Expansion.
Preventing bad ideas is often many times cheaper than cleaning up after them.
Expanding the conversation with PR pros provides room for additional perspectives and valuable insight.
All great businesses and organizations have one thing in common: they only use graphics, logos, signs, brochures, and sales materials that GRAB eyes. Chances are, you are missing clients/customers because they are missing you.
Graphics hook, but words reel in - both are needed to catch a keeper. Whether you are selling cars or representing pediatricians, you are going to need written content like press releases to create buzz, blog posts to expand your audience, op-eds to make your point, website text to tell your story, media kits to focus attention, etc.
For many companies and organizations, social media and Google Ads can be as exhausting as it is essential. If you're going to do business in the 21st century, you need to have an online presence. And if you're going to have an online presence, you need it done right: consistently, strategically, on-brand, and informed by accurate analytics.
There's a reason you've never heard of a do-it-yourself facelift. If your company's bones are strong but needs "work done," you had better call an expert. D.I.Y. rebranding is not pretty.
We have seen it all and done it all, from presidential impeachment and Supreme Court nominations to school shootings and inappropriate executive failures, our team is battle-tested and ready to handle whatever is being thrown at you. The first step in any crisis? Call someone who knows what they are doing.
Public relations disasters happen when media requests go unanswered - usually from fear of saying the wrong thing to the press. CCI offers experienced spokesperson services (ESS) for those who prefer to stay 'under the radar' and have a pro speak for them or their brand. CCI will handle your incoming media inquiries so you can stay focused on what matters to you and your organization.